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The growth platform for modern brokerages

Human conversations. Full calendars. More closings.

PropEdge supports every buyer and seller conversation for your brokerage, answering questions, guiding clients, following up, and booking appointments directly into your agents' calendars.

  • <5sAvg response
  • 24/7Client support
  • +391%Conversion lift

Trusted by high-performing teams

  • My Corporate Track
  • ConnectEd
  • DX2
  • SJRB

The Growth Opportunity

What great support unlocks for your brokerage.

Most brokerages leave revenue on the table not because leads are bad, but because so many inquiries go unanswered or under-supported. PropEdge closes that gap.

12 AM6 AM6 PMBusiness hours24/7coverage
48%of buyer and seller inquiries never receive a real response: a growth opportunity hiding in plain sight.
62%of real estate inquiries happen after business hours, when no one is around to help.
4.3 hrsindustry average first-response time. Clients want help sooner than that.
73%of leads are lost simply because no one followed up more than once.
$7,500in potential commission per well-supported lead (range $427–$7,500).
24/7coverage means every client, international, night-shift, weekend, gets the same great experience.

Every unanswered inquiry is a client left waiting. PropEdge makes sure that never happens.

How it works

From first inquiry to a booked appointment.

PropEdge plugs into your lead sources, whether on social media, landing pages, or phone system, and takes every inquiry all the way to the calendar.

  1. ZillowWebsite formPhone callText messagePropEdge inbox4 newNew buyerZillow · 14 Oak StHome sellerWebsite · Home value(415) 555-0123Call · BuyerWeekend buyerText · Saturday tour
    1

    Every inquiry comes in

    Calls, texts, web forms and listing inquiries from your lead sources arrive in one place, day or night.

  2. First-time buyerSMSCan I see 14 Oak Ston Saturday?Saturday at 11 works!Are you pre-approved?Warm · guidingHome sellerCallWhat's my home worth?We're on Elm Ave.I'll send a valuation.When are you moving?Calm · expertWarmExpert
    2

    A real conversation, in seconds

    PropEdge engages through a combination of SMS, voice, and chat, using a custom-trained voice and script built for your market and your portfolio.

  3. New leadBuyer · ZillowTimelineBudgetPre-approvalQualified
    3

    Qualified on their own terms

    Buyers and sellers share timeline, budget, and pre-approval details on their own terms.

  4. This weekBooked by PropEdgeMonTueWedThuFriBuyer Consultation · Tue 3:30 PM
    4

    Booked into the right calendar

    The appointment drops straight onto the right agent's calendar, while your team shows homes.

Built for Brokerages

Outcomes that move the needle on revenue.

Not features. Results. PropEdge is engineered around the four things every brokerage owner cares about most.

Never miss another lead

Every buyer and seller gets a real conversation, in seconds.

PropEdge greets every call, text, and web inquiry around the clock with thoughtful, on-brand conversations that make each client feel personally taken care of from the first moment.

<60sAverage first response

Incoming callNew lead · ZillowConnectedResponded in 3.1s

Fill your agents' calendars

Qualified prospects book themselves while your team shows homes.

PropEdge helps buyers and sellers share timeline, budget, and pre-approval details on their own terms, then drops the appointment straight onto the right agent's calendar.

3×More booked appointments

Agent's weekBooked by PropEdgeMonTueWedThuFriExample

Follow up without lifting a finger

Consistent, thoughtful follow-up, until the lead is ready.

PropEdge keeps the conversation going over SMS, voice, and email, nurturing long-tail buyers and sellers for weeks and months so no relationship goes cold.

12+Follow-up touches per lead

Day 1Day 3Day 7Showing bookedSat 11:00 · 14 Oak St

Scale without hiring more staff

Handle thousands of conversations at once, with zero overhead.

PropEdge gives your brokerage the capacity to support every lead in every channel, so you can grow revenue without growing headcount or overloading your team.

$0Added per extra conversation

Live conversationsBuyer · ZillowRepliedSeller · Website formRepliedBuyer · Phone callRepliedBuyer · FacebookRepliedSeller · EmailReplied

The Numbers

The numbers speak for themselves.

What brokerages see in the first 90 days growing with PropEdge.

<60sAverage response timeAcross calls, SMS, and chat
3×Higher lead conversionCompared to industry average
500%Annual ROI ceilingTypical range 300–500%
4.3 daysMedian payback periodMost teams break even in week one
7×More booked appointmentsWithout adding headcount
90%Less admin work for agentsPropEdge handles qualification & scheduling
Median payback: 4.3 days
Day 1Day 90

Results

Teams growing with PropEdge.

We doubled appointments in the first month. PropEdge answers leads while we're at showings.
Jessica LinTeam Lead · Compass Bay Area
We literally never miss a lead now. PropEdge books meetings overnight. I wake up to a full calendar.
Marcus ReedBroker/Owner · Reed Group
It sounds so natural, my clients feel personally supported from the first message. ROI was 12x.
Priya ShahTop Producer · Coldwell Banker

Integrations

Plugs into your entire stack.

Native connections to the CRMs, calendars, and tools your team already uses.

Google CalendarGoHighLevelZapierTwilioOpenAIHubSpotSalesforceCalendlyFollow Up BossSlackNotionMakePropEdge
  • Google Calendar
  • GoHighLevel
  • Zapier
  • Twilio
  • OpenAI
  • HubSpot
  • Salesforce
  • Calendly
  • Follow Up Boss
  • Slack
  • Notion
  • Make

See all integrations

Pricing

Build your edge.

Pick your channels and plan size. Every plan shows its included volume and exact monthly cost upfront, so there are no surprise bills.

14-day free trial included. Your card is collected at checkout, but nothing is charged until day 15.

Start Free Trial

Growth & ROI Calculator

See what PropEdge could add to your brokerage's growth.

Three quick numbers. A real estimate of the revenue you could unlock by supporting every buyer and seller inquiry that comes in.

Open the ROI Calculator

FAQ

Questions, answered.

All questions

How does PropEdge actually answer leads?
PropEdge plugs into your lead sources, whether on social media, landing pages, or phone system. The moment a lead arrives, our platform engages through a combination of SMS, voice, and chat, using a custom-trained voice and script built for your market and your portfolio.
Is there a free trial?
Yes. A 14-day free trial is included. Your card is collected at checkout, but nothing is charged until day 15.
What counts as an engaged lead on AI Voice?
A call that connects, qualifies the lead and pushes the log to your CRM. Calls that don't connect aren't counted.
What is a chat on WhatsApp and SMS?
A rolling 24-hour block, up to 6 back-and-forths (12 messages), then handed to a human.
Is there a minimum commitment?
Yes: the one-time setup fee plus 3 months of plan fees.

Grow with PropEdge

Grow your brokerage. Support every client.

See how PropEdge answers, supports, and books your next inquiry, end to end. Live demo, no commitment.

Every client supported · 24/7 coverage · Booked straight into your calendar